Bonjour! Come for the rosé,
stay for the conversations.
Marketecture Media is heading back to the Croisette, bringing content, conversations, and curated moments all week long.
From Hot Yachts, our signature series, to custom content collaborations, 1:1 podcast recordings with Ari Paparo, and a VIP dinner with breathtaking sea views, we're creating spaces where brands, agencies, and tech companies come together to exchange ideas, share perspectives, and unlock what's next.
Get Involved at Cannes →
The Advertising Forum On-The-Go: Hot Yachts
Launching something new, sharing a big update, or have a POV the marketing community should hear? Hot Yachts is our custom, sponsored series during Cannes Lions, giving you the space to own the conversation, just a short walk from Le Majestic along the Croisette. No yacht? No problem! We've got the studio and the sea views covered.
Date: Monday, June 22 - Thursday, June 25
Location: Marketecture's Croisette Studio or your preferred location
Content Collaboration & Video Production
Show up at Cannes with content that actually travels. Our team handles everything from concept to capture, pairing you with a Marketecture correspondent, a full production crew, and hands-on collaboration support. You focus on the message, and we handle the rest.
Date: Monday, June 22 - Thursday, June 25
Location: Your preferred location
1:1 Podcast with Ari Paparo
An exclusive one-on-one with Ari Paparo, built around a custom discussion topic and recorded for release during Cannes Lions, with the option to pre-record either in advance or in-person during Cannes, subject to availability.
Dates: Monday, June 22 - Wednesday, June 24
Location: Virtual or along the Croisette
Sponsor a VIP Dinner
Host an exclusive, invite-only dinner with the industry's most influential leaders. This is more than a meal — it's a premium opportunity to lead the conversation against the backdrop of the French Riviera. Limited sponsorship opportunities available. Agencies and brands may inquire at [email protected].
Date: Tuesday, June 23
Time: 7 - 10 PM
Attend a Fireside Chat Aboard Criteo's Yacht
Join ad tech veteran Ari Paparo and Criteo CEO, Michael Komasinski for an in-depth and candid conversation aboard the Criteo Yacht in Cannes.
The discussion will unpack how commerce media, retail media, AI, and performance advertising continue to reshape the industry and Criteo's evolution into a commerce intelligence company.
Please register for the opportunity to attend, as space is limited. Refreshments will be available for guests following the fireside chat.
Tuesday, June 23, 2026 | 2pm CEST
Join the ConversationHit Us With Your Hottest Takes
Think you've got a spicy take on where Agentic, CTV, and Commerce are headed next? This is your mic. IAB Tech Lab + Marketecture Media are teaming up to bring the industry's boldest marketing predictions to the Croisette in 2 minutes or less.
Complete the form to submit your interest. If selected, Marketecture will follow up to coordinate scheduling & provide location details.
Wednesday, June 24, 2026 | 10am-1pm CEST
Sign Up Here